Crisis or Digital Revolution

Crisis or Digital Revolution?

The Industrial Revolution was the economic, technological and social transformation that began in the second half of the eighteenth century in Great Britain, ranging decades after to other parts of Europe and the United States. That time witnessed the largest set of economic, technological and social transformations in the history of humanity, moving from a…

Call for investors. Andorra, preparing for take-off

Call for investors. Andorra, preparing for take-off.

Andorra’s history shows that it is a country that has always managed to evolve and successfully reinvent itself. The country has gone from a society of 3,600 inhabitants during the interwar period, having an economic model based on agriculture and livestock, to becoming a prosperous country of approximately 70,000 inhabitants whose growth is based on…

Marketing in the Post-Advertising Age

Marketing in the Post-Advertising Age.

How is Marketing in the Post-Advertising Age? Firstly, why we are in the Post-Advertising Age? Because interrupting the consumer as a marketing strategy died with the social media. Since then, interrupting people with traditional ads has diminished the effectiveness and media has changed forever. In this way, consumers have more power than ever and the…